Grocery Stores Market Basket

Residents of Virginia's Roanoke Valley mirror national trends of buying and eating more locally grown fruits, vegetables, honey, eggs and dairy products, and meat. Visiting and supporting local farmers' markets and farm stores become weekly and community highlights for those who support eating locally in Virginia.

Locavores - Eating Locally

Locavores, according to editor Jennifer Maiser of the Eat Local Challenge website, are people who pay attention to where their food comes from and commit to eating local food as much as possible. "Determine what local means for you," writes Maiser on the Blue Ridge Public Broadcasting System website highlighting the NOW program "Growing Local, Eating Local." aired the week of November 2, 2007. "This is an individual decision," continues Maiser, "that should feel comfortable for you and your family. Many locavores start by trying to eat within a 100-mile radius from their homes and then adjust."

The first of Maiser's ten steps to becoming a locavore is to visit and buy at a farmers' market. Farmers' markets keep small farms in business through direct sales, she says. The farmer takes home nearly all of the money handed to him for his merchandise rather than having a portion of the cost going to a middleman. Any small step helps the environment, protects your family's health, and supports area small farmers.

• Grocery Stores Market Basket

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