Network Marketing Prospecting
With the apparent re-explosion in the home-based business industry in the last few years, it is becoming more and more common for people to be solicited by friends, family, vague acquaintances, and even total strangers for money making opportunities. According to a Direct Selling Association website revealing Industry Statistics for 2007, direct selling alone has seen growth in its US sales force of approximately 35% since 1998.
Effective Phone Calling and Prospecting skills are rapidly becoming essential for faster success among today's growing number of small business owners. While the home-based business industry, as a whole, is extremely vast and includes many different business types, one thing for certain is that nearly all types must rely on these very specific communication skills. Many are finding that their initial ideas of getting rich quickly can be more difficult than they first thought, especially when they go to pick up the telephone to make that first phone call.
On his Team Leadership audio recording, "How to Sponsor People," network marketing expert Tim Marks states that 80% of one’s success in sponsoring a new person into the MLM industry is dependent upon the initial contact, which according to him, should be done almost exclusively by telephone.

